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Copywriting, Writing and Editing Powerful Copy

  Course Code: WCC

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Description and objective: Learn the skills to write and edit copy using powerful copy concepts in the style and tone of voice of your brand. Learn the secrets of copywriting that sells, informs and motivates by the correct use of features and benefits, punctuation and grammar. Learn how to become a better copywriter and use written communication with the right words to persuade and inform while keeping your readers’ attention. Learn how to structure your text and copy to write for different media. Copy Workshop Includes the art of proofing and proof reading.

Suitability: Anyone with responsibility at any stage for creating, evaluating and editing copy and wants to gain the skills and strategies to increase the effectiveness of their copywriting

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Phone	0115 981 5346 When calling be sure to mention Training Pages
Fax	0115 981 5435

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•	Industry Specific Skills > Media and Publishing > Editing and Sub-Editing